Blog

Keep up to date with all the latest news

5 PPC Tips to Improve Your Google AdWords Campaign Creating an effective PPC campaign can be the best thing you do for your business. Google AdWords has made it easy to use and understand, but that also means that you are going to have a lot of competition. In fact, Google takes in almost 80% of all money spent on search ads in the US. The more you
As anyone in the online marketing business will tell you, SEO is the key to success. It is the best way to drive organic traffic to your website and boost your rankings on search engines. It is also the best way for people to easily find what they are looking for on the internet. Not too long ago, SEO was all about using the right keywords, but it
  Advances in technology and the way we connect to each other have changed the way we live and the way companies market their goods and services to us. Today, businesses understand the benefits of using digital marketing and how their success depends on digital media, the internet, and other new technologies. Online marketing gives you the advantag
Times have changed, and it takes a lot to have a successful business nowadays. That’s why you need to take advantage of the most effective marketing strategies at your disposal. Online marketing offers business owners a wide variety of tools they can use to increase traffic to their website. Some of these options include social media platforms, ema
  Times have changed, and it takes a lot to have a successful business nowadays. That’s why you need to take advantage of the most effective marketing strategies at your disposal. Online marketing offers business owners a wide variety of tools they can use to increase traffic to their website. Some of these options include social media platforms, e
  Advances in technology and the way we connect to each other have changed the way we live and the way companies market their goods and services to us. Today, businesses understand the benefits of using digital marketing and how their success depends on digital media, the internet, and other new technologies. Online marketing gives you the advantag
So we are sitting here wondering if we had an update yesterday and a few in July , Google was radio silence about those unconfirmed updates. Now, Google posts some more tips around core updates and at the end of that blog post wrote "we're constantly making updates to our search algorithms, including smaller core updates. We don't announce all of t
Yesterday, Google also confirmed that in late February, it launched a new algorithm aimed at making sure the featured snippets show the most accurate and timely or fresh answers for the query. Pandu Nayak from Google said "a new algorithm update improves our systems' understanding of what information remains useful over time and what becomes out-of
This probably does not come as a surprise to most of you who read this site, but Google confirmed yesterday that your inclusion in the Google Discover feed can be impacted by Google's core ranking updates updates. Google said in yesterday's core update post "these core updates may also affect Google Discover." It is the only mention of Discover in
Bing's spam fighter, Frédéric Dubut, said on Twitter "I haven't seen any case where a change in rankings would be provably attributable to negative SEO only." We know Google has mostly said that negative SEO doesn't really work with Google, although they have been a bit wishy-washy on that. Here is Bing kind of saying the same thing. Frédéric Dubut
Finally, we knew this was coming, and now it is here, Google posted advice on what you can do it help your site perform better in the Google search rankings in the days of Google's core algorithm updates. This is despite Google saying there is no fix , they repeated, there is no fix, but Google is trying to help site owners focus more on overall qu
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Signs Of Another Google Search Ranking Algorithm Update I am seeing signs both in terms of early chatter within the SEO community and industry and the automated tracking
Each day, Google usually releases one or more changes designed to improve our search results. Most aren’t noticeable but help us incrementally continue to improve. Sometimes, an update may be more noticeable. We aim to confirm such updates when we feel there is actionable information that webmasters, content producers or others might take in relati
Content marketing helps shape your company's place in the marketplace. The key to creating content that drives website visits, improves conversion, and creates brand lift is understanding what your audience needs and how you can best provide it. Make sure your content marketing can compete. Read the full article at MarketingProfs
At this point, your company is probably investing time and money into social media, but a key component still missing from most social media marketing efforts is an employee advocacy program. These stats show why that's likely a big shortcoming. Read the full article at MarketingProfs
I am seeing signs both in terms of early chatter within the SEO community and industry and the automated tracking tools of an Google search ranking update brewing. The update may have started some time last night, but let's say this is currently an unconfirmed August 1st update. Google has not pre-announced any core update today but who knows. Let'
Keyser Holiday shared screen shots in the Local Search Forums showing how a local knowledge panel had the people also search for / people also ask feature in the local knowledge panel for a business listing. What is even more confusing is that you can edit the contents of what the people also search for as well! Here is the first example he showed
Dan Shure posted on his podcast his audio notes from after a private dinner with Gary Illyes of Google from April 4th 2017. Basically, they had a dinner with several SEOs, after the dinner when Dan got into his car, he took audio notes of what he remembered from that dinner. I listened to the whole podcast and while some things are new, I don't thi
Google has recently changed it so the suggested clip , where Google search jumps you to a portion of the video with the answer you are looking for, no longer takes you into YouTube.com. Instead, it overlays a window, a modal, that plays the video in a black frame above the Google search results. Here is how it works - search for how to related cont
23 August 2019
Website Marketing News
5 PPC Tips to Improve Your Google AdWords CampaignCreating an effective PPC campaign can be the best thing you do for your business. Google AdWords has made it easy to use and understand, but that also means that you are going to have a lot of compet...

MAKE PAYMENT

Affiliations

Newsletter Signup

FREE SEO REPORT SENT TO YOUR EMAIL

FREE Website Evaluation

Please type your full name.

Invalid email address.

Invalid Input

Invalid Input