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Consumer Feelings: The Next Frontier in Market Research

These days, finding data about consumer behavior is so easy, our instinct is to pile up a mountain of it so we get a better view of customer preferences, behaviors, and experiences. That sky-high view empowers us to see a vast landscape, but it leaves us blind to what actually ... Read the full article at MarketingProfs
Daily Search Forum Recap: July 31, 2019
How Consumers Feel About Brands' Use of AI
 

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Monday, 26 August 2019
23 August 2019
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